Estimated read time 7 min read
eCommerce Trending

What is a marketing funnel and why is it important to your business

A marketing funnel is your secret weapon for building a list of prospects, leads and customers to establish relationships with for years to come.

It is a metaphor for the process of conversion.

Estimated read time 4 min read
eCommerce Hot

Why Giving Cash Back Will Bring Your Customers Back

Why Cash-Back Rewards are the Key to Bringing Customers Back and Keeping Them Loyal

Estimated read time 7 min read
Finance Retail

How to Improve Cash Flow in Your Retail Business

. To stay on top of your finances, you should closely watch how much money is coming in and going out. You can use this information to make smart decisions that improve your cash flow and help you grow as a business owner.

Estimated read time 12 min read
eCommerce Trending

Optimizing the Customer Experience Before and During Shipping Delays

Ultimately, there’s no way to avoid shipping delays, and a brand’s best approach is to focus on how to communicate with customers during these times. In addition to being timely and personalized, brands must engage customers on a daily basis, before the delay occurs, and continuously throughout the duration. To do so, start building relationships on social media and text messaging, and engage with your customers on other channels as well.

Estimated read time 6 min read
eCommerce

Top Ways to Use Ecommerce Deliveries to Build Customer Loyalty and Retention

The first way you can use your ecommerce deliveries to build customer loyalty and retention is by shortening the time between purchase and delivery. This is important because it allows customers to feel..

Estimated read time 8 min read
eCommerce

The Benefits of Using a Loyalty Program on an Ecommerce Store

If you’re looking to grow your business, attracting new customers isn’t cheap. The average cost to acquire a new customer is six to seven times the cost to retain an existing one.