Estimated read time 11 min read
eCommerce

The Art and Science of Content Marketing: Best Practices for Driving Traffic and Conversions

Content marketing is both an art and a science. It involves creating valuable and relevant content to attract and retain an audience, with the ultimate goal of converting them into customers. By developing a content strategy, understanding your target audience, utilizing brand storytelling, being creative, and leveraging the latest marketing techniques and technologies, businesses can drive traffic and increase conversions.

Estimated read time 16 min read
eCommerce Retail

The Importance of Brand Storytelling in Ecommerce: How to Use Narrative to Connect with Customers

Want to stand out in the crowded world of ecommerce? The key is brand storytelling. Discover how crafting a compelling narrative can help you connect with customers, build loyalty, and drive growth.

Estimated read time 9 min read
eCommerce Trending

Mapping Out the Most Common Digital Marketing Flubs of Small Enterprises

Put an end to your small business’ digital marketing woes by examining the most common digital marketing blunders and strategies to avoid them.

Estimated read time 9 min read
eCommerce Trending

What is Keyword Research: Using it effectively for Content Marketing

Keyword research is the process of finding and selecting keywords for advertising. It’s the first step in any search engine optimization (SEO) or pay-per-click (PPC) campaign.

Keyword research can be performed with free online tools like Google AdWords Keyword Planner or Ubersuggest, but it’s often best to use specialized software such as Long Tail Platinum or SEMRush to make sure that you’re getting accurate results.

Estimated read time 8 min read
eCommerce Featured

Some Content Marketing Statistics You Should Know

Content marketing is becoming a popular investment for marketers. In fact, marketers spend over 30% of their budget on content marketing.
And while this may seem like a lot at first glance..

Estimated read time 8 min read
eCommerce

Ways to Promote your Business Online

If you’re looking to advertise and promote your business online, it can be daunting. There are a lot of different options out there for you to choose from, and it can be hard to know where to start. In this blog post I’m going to share my best tips on how you can get started!